When I scrolled through the iGoogle RSS headlines, I came across “Be smart, don’t buy into the iPad hype.” I knew even before I clicked on it that it would be a Wilcox story. Key quotes:
- The Mac-obsessed blogosphere, news media and social crowd is a frightening but exhilarating phenomenon. (Duh.)
- Apple loves to use sales numbers for marketing advantage. (Why not?)
- Apple hype is simply out of control. (Your point being…?)
- Were you wowed by the iPad’s aspirational marketing or Steve Jobs’ product introduction? (The intro. Nothing else matters.)
Links to this post