Seriously, that’s all it takes, according to some study where they had people look at an Apple logo and then an IBM logo to see which one made them more creative.

Another trick that I highly recommend: Spend a few minutes each day just gazing at your favorite 8-by-10 photograph of me and imagining how cool it would be if you could actually be me. Trust me, no matter how cool you might imagine it would be, in fact it’s even cooler. A lot cooler.