Bronfman finally speaks the truth

See this great article on about how the music companies are now desperately trying to prop up some other online retailer as the alternative to Apple, and even sacrificing DRM to do it. Money quote from Edgar Bronfman Jr. where he admits that consumers now care more about their choice of music player than they do about the music itself: “Never before in the history of content has the hardware been more valuable than the software. You think about the VCR or the video cassette — the video cassette always had more value than the VCR that you shoved it into. Apple has been able to turn that model on its head.”

Yes we have. Ain’t we cool?