So here’s our friend Sir Richard Branson. (See Options by Fake Steve Jobs, page 77.) He’s the British adventurer/mogul/playboy who wanted to create an iPod class of seating in his Virgin Atlantic flights. So maybe that deal went south. Or, it was fake. Or something. He’s hoping this deal goes north. As in, way north. Outer space to be precise. If you’ve got 200,000 K, you know who to call. Enter SpaceShip Two.