I miss Lou Gerstner

Believe it or not he was pretty much the smartest guy who ever spent time in our industry. Remember this quote about Dell back in 2001? “Price wars in a commodity business are really dumb.”

Of course the big brain pundit types jumped all over themselves to explain why Lou was wrong. Like J. William Gurley here and Michael Schrage of the MIT Media Lab here. These guys insisted Dell could drain all the profits out of the PC business and still remain profitable itself. Might have been easier to turn water into wine. Or loaves into fishes. Or whatever. Anyhoo, look at Dell today and it appears old Lou knew whereof he spoke. One thing I never understood though is how a guy that smart could cut off two of his fingers in a friggin lawnmower. Oh well. Can’t be an expert in everything.